Today's healthcare market is seeing significant changes. These changes range from a continued drive for improvements in healthcare to intensified scrutiny of the relationships between medical professionals and third parties.
The Arcas Group provides an integrated platform of enhanced strategic intelligence, business management and marketing communications services refined from decades of experience in the healthcare sector.
Leadership Team
Jan Heybroek is President and Founder of the Arcas Group. He has more than 15 years of senior leadership experience, most recently as President of Imedex, a 75-person medical education company which is part of AmerisourceBergen, a Fortune Top-30 company. Jan has extensive experience in healthcare business and strategic marketing, thoughtleader management and medical education. For bio, please click here.
Craig Krugman is Vice President, Client Services and Strategy. He joins Arcas with more than 15 years of experience in heath care communications and education strategy, program development and implementation; targeting physicians, healthcare professionals, and patients. For bio, please click here.
Arcas has established relationships with select strategic partners:
- Cambridge Healthcare and Biotech (www.chandb.com) is a strategic advisor to biotech, pharmaceutical and healthcare companies in Europe and the USA;
- Medical Thoughtleaders in Oncology, Hematology, Psychiatry, Gastroenterology and Cardiology;
- Experienced Project Directors, Meeting Managers and Graphic Designers.
- eMids (www.emids.com) is a leading offshore and onshore outsourcing solutions company for information technology and business processes.
Our Clients
The Arcas Group works with the following clients:- Providers of Medical Information and Programming
- Biotech and pharmaceutical companies
- Medical thoughtleaders
- Medical professional organizations and societies
Arcas brings to you a wealth of experience of working with a diverse range of clients in all of the above groups. Detailed client experience is listed on the pages describing each of our service offerings. References can be provided at your request.
Our Name
We are often asked why the name 'Arcas'. Beside the obvious benefits of having a short, memorable name that starts with an 'A' and usable in many different languages, there is some history around the name. Arcas is featured in ancient Greek mythology, and is linked to the constellation Ursa Minor as you can see in our logo. In short, Arcas was the son of Zeus and the nymph Callisto; the latter changed into a bear by Hera out of envy. When Arcas - during a hunt - attempted to kill the bear Callisto, Zeus intervened and put them both in the sky as constellations (Ursa Major and Ursa Minor, Great Bear and Little Bear, also known as Big and Little Dipper).
